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Help for Local Business to get on Google Local First Page

Filed Under: Local Internet Marketing by Wolfgang — Leave a comment
October 29, 2011

181220090014 300x225 Help for Local Business to get on Google Local First PageA lot of local businesses are hiding from their potential customers, and they don’t even know it.

It’s a fact that if your local business is not online, and you are still paying for expensive ads in yellow pages and local newspapers, the chances are that you are not being found, and you are not getting Google’s help, as most people nowadays go onto the Internet to find whatever they are looking for, and your local business is not on the local first page.

Read Why You Need To Be On The First Page Of Google

This could be due to the fact that you don’t know much about it, or you don’t know how to go about it, and I’ve even had business owners say to me that they are not interested in having a business website, or a Google local business listing.

These businesses must have their heads buried in the sand, or they go about their business with their eyes closed, can’t they see their local competitors are coming up on the first page of Google, in the local Google places business listings? Perhaps they don’t even know how to use a computer.

Discover How Google Places Can Help Your Local Business

If you are an owner of a local business, and you are thinking that you don’t need a website or Google’s help, then you probably won’t be a business owner for much longer, but I know that you don’t think like this, if you did then you wouldn’t be reading this article now.

The fact is that you do need a local business website as most people nowadays expect to see a website, and to see whatever it is that you are offering in your local business, this website will need to be well optimized for the search engines, so that they will know what your website and business is about.

11 Good Reasons For Having a Local Business Website.

Another reason that your business website has to be well optimized is that it will work better with your local business listing in Google places, (95% of all websites are not optimized) this will give you a distinct advantage over your competitors, who’s websites are not easily found.

How To Dominate Your Local Competitors, Watch This Video

See How You Can Get A Free Website Anaysis

It is not necessary to have a website for you to have a Google places listing, but without one it will be almost impossible to get it on Google’s First page, not only that but if someone types something in the search that doesn’t quite match the search result’s available, Google will look at the websites to see if it can find a snippet that matches the search better, and then present this description to the searcher.

This will help your local listing come up for a lot more search requests, and also help you to rank better for both your Google listing and your website, this is the help that Google will give you if this work is done correctly.

Can you imagine the difference this would make to your local business, and to the amount of extra business and profits for your business? I’ll let you think about this for a moment.

As long as you can deliver what you promise your customers on time and in a professional way, you should be able to totally dominate your local area in your trade or profession.

I hope that you can now understand how Google can help your local business to get on the local first page, leaving your competitors are the starting line.

Thank you for taking the time to read this article, please feel free to share this with whomever you feel it could help, and please click the Google +1 button.

First Page Of Google Local marketing and S.E.O. Services

Wolfgang Bloomfield

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local Marketing; Local SEO for Local Small Business

Filed Under: Local Internet Marketing by Wolfgang — Leave a comment
September 3, 2011

181220090014 300x225 local Marketing; Local SEO for Local Small Business What is Local S.E.O. and how can it help Your Local Small Business get onto Google’s first page

How can local S.E.O. (search engine optimization) help local small business owners to get onto the first page of Google?

Here’s the good news, unlike a brick and mortar business where it’s very difficult to research your competition, with Internet local marketing for  local small business it is reasonably easy to carry out some research to find out whether you stand a chance to beat your local competition.

This is particularly true for  local marketing, where the competition in the local areas is very weak, not only are local business owners not clued up on Internet marketing, they tend to avoid it.

Most people nowadays do look for local services and products on the Internet, if you think about it; you probably look on the Internet, for things that you are looking for, so why should you think that people are still looking in the newspapers and Yellow pages for your services.

Local S.E.O. is finding out what people type into Google’s search bar to find your small business services and products, and Google has a free tool that you can use to find this out, you can find it by typing into your browser, Google free keyword tool.

Now type in a word or phrase that best describes your small business, and click on search, you will then see how many searches a month are made, and an indication of how much competition there is for that phrase.

Google will even present you with suggestions of other phrases that people type in, and again it will give you the amount of searches, and an indication of the amount of competitors for that phrase.

You should be looking for a phrase that has a lot of searches but not much competition, spend some time on this to get the idea of how this works, and to find the best keyword phrases, you will need several in order to build your local small business website, and to get it to come up on the first page of Google for quite a few search terms.

It is important that you include your location within your titles and website address, to localize your website and business listings with the local business listings, and your Google places listing, this will help your customers find you.

See how a local small business listing should be able to dominate their local area in this video The Magic of S.E.O.

The point  that I am making here is that, there is  a real possibility that any business that is prepared to take local S.E.O. and  local Internet marketing seriously, have the work professionally carried out, and that they realize that marketing locally is needed on a continual basis, can easily dominate their local areas in their trade or profession.

I don’t want to go into too much detail in this article, but I hope that you are starting to get the idea, the point is that most small businesses that do actually have a local small business website, do not do this properly, they simply pay a website designer to build a website for them, and then call their business Joe Blogs plumbers or something similar, and wonder why they are not getting anywhere with their website.

There are all the tools available, and with local S.E.O. and some help from Google places (Free local small business listings) and local business directories, all of which should be optimized, that their local small business will get on the first page of Google, and Google places in their local area, and leave their competitors at the starting gate, wondering how you could have done it.

I do hope that you have found this article interesting and informative, if so please feel free to share it with your friends (but not your competitors) click the like button well as comment on it.

find out How Local Marketing Can Help Your Local Business

Wolfgang Bloomfield

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Small Local Business Get’s on First Page of Google

Filed Under: Local Internet Marketing by Wolfgang — Leave a comment
July 16, 2011

181220090014 300x225 Small Local Business Gets on First Page of GoogleHow can Google places and small business directory listings help?

How can a small local business get on the first page of Google? This question is one of the most talked about, and at the same time, one that is most misunderstood by small business owners, so I will do my best to answer it in this article.

For some time now Google have known that people have changed the way that they look for services in their local areas, and now they search for things on the Internet, rather than looking in the local newspapers for them, and this can be proved by the noticeable drop in newspaper and Yellow pages advertising.

Most small business owners are not very knowledgeable about how the Internet can help their small local business, and therefore they tend to shy away from it, but the truth is that unless they are prepared for this golden opportunity that is being presented to them, on a plate by Google and the other search engines, the chances are that their small business will not grow, and could indeed fail.

Because of this Google have changed the way that it gives the people that are searching for services, search results that are showing local results first, giving small local businesses an advantage over their competitors.

In recent years there has also been a sharp increase in the number local business directories, and most of them allow small businesses to list their business for free, of course some will also try to sell you a premium position, but this is not necessary.

Read how Local Business Listings can Help to Rank your Business Fast.

Google have now introduced their own version of business listings, and have called it Google places, and you can also list your business for free in it.

Learn more about Google places.

Both the local business listings and Google places work closely together, and therefore many small business listings have been picked up by Google, so there are a lot businesses that have a listing on Google places and have not claimed their listing, as they don’t even know that they have one.

These local listings, together with Google places are very powerful, and give the small business owner the chance to get their business onto the first page of Google in their local area, as well as the other main search engines.

There are only seven places available on the first page of Google, so therefore the listings will need to be properly done, to give the best chance of getting on the first page.

See how an optimized Google places listing should work in this video.

For this to happen though your business website will have to be well optimized (meaning that it will come up for several search phrases), if you don’t know how to do this then it’s worth spending some money to get it done.

Learn more about Search Engine Optimization and Link-building.

Combining the above strategy with your own small business website, and linking the local listings, as well as the Google Places listing to the website, can result in not only having your local Google places listing on the first page, but also your small business website showing in the organic listings below the Google places listings, giving you double the chance of being found.

11 Good reasons for having a local business website.

I hope that you are now getting the idea on how a small local business can get onto the first page of Google in your local area.

See how FirstPageOf-Google.com can help your small local business

Wolfgang Bloomfield

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Use S.E.O. to get your business on Google’s first page

Filed Under: Local SEO by Wolfgang — Leave a comment
June 9, 2011

181220090014 300x225 Use S.E.O. to get your business on Googles first pageHow to know your business will get on the first page of Google

As a local business owner do you think that it is important to get your business onto Google´s first page? If so then you will want to read this article completely to find out how to use S.E.O. (search engine optimization) to get on Google´s first page.

What is search engine optimization and how can it help me get and my local business? Finding out what people type in to the search engines search bar, to find what they are looking for is one of the most important first thing to do, when you are writing a new article for your website.

After all the more people that see your article the better chance you have to sell your products or services, so therefore you need to increase your chances by increasing the amount of search results that your article will be shown on.

The easiest way to go about this is to use the free Google keyword tool, and type in the name or your product or services then click search, you will then be presented with several   search terms that people are typing into the search bar to find what they are looking for.

This will have to be repeated several times until you have quite a few search terms that you can use for your article title, so it will take some time and effort, but you will be well rewarded if you do this correctly.

Once you have found suitable search terms that match your product or service, you will need to test them out to see what your competition is, and to see if people are spending money on these terms in their Google AdWords campaigns, so look at how many sponsored ads there are on the page to get an idea of this.

Take a closer look at your competitors to find out if you have a chance of competing with them for this term, and check their page ranks if they are all high ranking you could be wasting your time on this term, but if there are several with a page rank of 0 you could have a good chance of getting on this page.

When you are sure that you can compete for these phrases and words, it would be good idea to think of some possible titles composed using the ideas that you have, get together as many titles as possible, but don’t write your article yet as you will need to find out which title will give you the best results.

Take your titles one at a time and type them into the search Google´s search bar and click search, to see what comes up, then have a look just under the search bar to see how many results Google has.

Do this with all the titles, that way you will be able to find which one has the highest results, and use this one for your website, now you will have to write an article based on the title that you have chosen, this will be your main article.

Do the same with your other titles making sure that then new article is totally different than the first one, again pick the next highest ranking article and submit it to a high ranking article directory, you must make sure that all of your articles are original, or they may be rejected.

I think that by now you will be getting the idea of how to do this, and you will be able to see that if you follow these instructions you will know how to use S.E.O. to get your business on Google´s first page.

How to Know that your New Article will Rank well Even Before you Write it


I hope that you have found this article to be useful, if so please share it with others that may be interested in this subject.

Find Out More About S.E.O. By Visiting

FirstPageOf-Google.com

Wolfgang Bloomfield

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How To Analyze Your Local Business Website On-Page Optimization Free!

Filed Under: Local SEO by Wolfgang — 1 Comment
May 17, 2011

181220090014 300x225 How To Analyze Your Local Business Website On Page Optimization Free!The Importance of On-Page optimization for your business website

A lot of local business owners are beginning to realize that it is important to have a local business website, however they have no idea of how to build one and they don’t have the time to do it anyway.

They then look for a website designer to build one for them, its true that a web designer can build them a very pretty website, however they don´t have the knowledge to give a website good on-page optimization, and therefore the website disappears into cyberspace, never found by the search engines or their potential customers.

This is true for around about 90% of all the websites on the Internet, so people soon start to think that having a website is a waste of time, and this is true if your website has poor S.E.O. (search engine optimization), and this is why only about 10% of websites do well and 5% do extremely well.

Read more about S.E.O. and Link-building

Which would you prefer for your local business, would it be a pretty website or would it be a functional website that is well optimized? I know which one I would prefer, and I think that I know which one you would prefer too.

The fact is that if the search engines cannot understand what your business website is about, then the chances of it coming up in the local search results are practically nil.

How do you know if the search engines can properly understand what your website is about? Well some time ago I stumbled across a website and a community of professional webmasters, that are helping people to get their business websites well optimized for the search engines, and they give helpful tips too.

This service is called AboutUs.org “We know the web” and they give you a Free! home page analysis, all you need to do is put your website address into the search bar, and click on the spyglass and within minutes they will crawl your website, in exactly the same way that Google and the other main search engines do, and give you a report.

See The Video below.

Free AboutUs.org Homepage Analysis Compared To S.E.O. In-Depth Site Report


I have been using AboutUs.org for some time now, not only have I been able to analyze my own websites, but also my competitors as well, which you will be able to do.

Wouldn’t it be a good idea to analyze the website of someone that you may be thinking of using to build a website for you? I know I would, if they can´t get a good analysis of their own websites S.E.O., how could you expect them to be able to build a good website for your local business.

The good news is that AboutUs.org have now brought out a new paid for version that will let you see up to 50 pages of website, and how well they are optimized, helping to get your website a good rank in the search engines.

I have to tell you that I am now a proud member of the About Us community, and I have written this post, as I truly believe this to be a good service, and I will not receive any remuneration for it.

Find out more about the services that I offer to local business owners by visiting my other website, FirstPageOf-Google.com

Wolfgang Bloomfield

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How Online Help For Local Business Gets You On The First Page Of Google

Filed Under: Local Internet Marketing by Wolfgang — 1 Comment
May 7, 2011

181220090014 300x225 How Online Help For Local Business Gets You On The First Page Of GoogleIf you are a local business owner, and you are scratching your head wondering why your local advertising isn’t working, then you will need to read this article all the way through to find out how online help for local business can get you onto the first page of Google.

What’s the first page of Google got to do with my local business, you may well be asking, and so are many other local business owners.

The main problem with a lot of local businesses is that the owners of them tend to lose touch with what is going on around them, as they are so busy within their businesses, they forget that  the most important aspects of any business is the marketing of it.

It´s hard to believe that many are still spending a fortune on local advertising that is just not working anymore, like local ads in newspapers and yellow pages, which have not been working for the last few years.

They’ve just got into the habit of spending their money month after month, year after year, and some of them are even too scared to stop this useless spending, fearing that  they may lose their presence in their local area.

It´s time to give them a wake-up call, they have to understand that nowadays people are not looking in the paper or the yellow pages for services and products in their local area; they are going online, to carry out their local searches.

When was the last time that you looked in a newspaper for adverts for services in your local area? Nobody does anymore so why should you think that your potential customers would.

Google have realised this and they have done something about it, and so have the other main search engines, they have found that over 70% of people now search on the Internet for local products or services, and they are trying to help the local business owners by giving local results first.

Google have also introduced Google places (formally Google maps) where local businesses can list their business and services, and the best part is that these listing will show up on the first page of Google, just below the paid for listings.

Find out more about Google Places.

For the first time in years the local business has an advantage over the large companies, whose websites are not showing up in the local searches, now’s the time for you to take full advantage of it, before your competitors do.

If only you would realise it for yourself, you will see that this is a really exciting opportunity to get ahead of your competitors, and a chance to put to good use the money that you have been wasting on local advertising, into getting some online help for your local business.

You probably don’t have the time or the knowledge to do this for yourself, but it has to be done, if you want to remain in business in future, this cannot be ignored, it´s not going to go away, no matter how much you put your head in the sand.

So what does need to be done? Well the first thing is to get your business listed in Google places, with a good quality optimized listing; You could appear on The first page of Google in the local searches, and with a local business website that has been well optimized, that could appear there too, if it is linked to your listing.

Why do you need a Local Business Website?

It would also be helpful to list your local business with the other main search engines, and local business directories, and link them to your local business website too.

More about Local Business Listings.

You would want to promote your local business by having some original  articles written for it, to build some back-links, this would help to rank your business website better with the search engines, and help you build credibility in your local area.

Learn more about Article Marketing.

There are many ways to promote your local business, article marketing, video marketing, and social marketing and now mobile marketing, all of these can help your business to get found by the people that are looking for it.

There is not time or space to go into every detail in this article, but I do hope that you can see how online help for local business can help your local business to get on the first page of Google, in your local area.

Thank you for taking the time to read this article to the end, I do hope that you found it to be of some use to you, as well as how it could save you some money on your local advertising, please feel free to share it with others who may also find it useful.

FirstPageOf-Google.com

Wolfgang Bloomfield

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Targeted Web Traffic To Help Local Business Get On The First Page Of Google Places

Filed Under: Local Internet Marketing, Uncategorized by Wolfgang — 2 Comments
January 17, 2011

181220090014 300x225 Targeted Web Traffic To Help Local Business Get On The First Page Of Google PlacesThis Article Was First Published On FirstPageOf-Google.com

One of the most exciting things to happen for local businesses recently is the introduction of Google Places (formally Google Maps), giving the business owner targeted web traffic, and the opportunity to get on the first page of Google in their local area.

This is now helping to level the playing field, giving the local business a good chance of competing with the large National companies, and in fact giving the advantage over them, forcing the National companies to lose the tight grip that they have had over local businesses.

How can this help your local business, and what is Google Places all about? Well, Google have recently discovered that most people using the Internet to find products and services are looking for a local business to provide it for them.

In their wisdom Google have decided to change the way that the search results are being presented to the searcher, by favouring the local business and presenting local results first, in fact some National results are not showing up at all, in local searches.

The results of the searches are shown with a description of the services offered, and a map that shows where the local business is located.

This does not happen automatically though, the local business owner needs to list their business in Google places, and for the best result the listing should be well optimized, to get onto the first page of Google, in their local area.

A lot of local businesses are slow to do this, mainly because it is a little complicated, but also because a lot of them are not fully aware of this exciting opportunity.

To get a good listing it is advisable to act fast, as there are only a number of places on the first page of Google, and they are filling up fast, which will make it a lot more difficult for those that are slow to act.

SEO (Search Engine Optimization) For Targeted Web Traffic.

If you have a business that has several categories, such as a widow company, you could have several listings by, listing each category separately; you could have a listing for windows, one for doors and one for conservatories, this way the customer that wants new windows, will see that you are a specialist in windows, and the same goes for the other categories too.

This would mean that your visitors would be targeted web traffic, and therefore more likely to ask you for a price, giving you more chances of making more sales, and earning more money for your local business.

As more and more people are now searching online instead of offline (Yellow Pages and local Newspapers), it would be a good idea to have a local website, as a lot of people like to see what the local business has to offer before they visit or telephone them.

This would strengthen the above strategy even more, as you would have a link to your website from your listings, to the appropriate category page of your website for your prospect to visit, creating even more credibility for your local business.

Are you beginning to see how this would work, and the power behind it? You see most local businesses are not very familiar with the Internet and they don´t know how it works, so they would be unlikely to be able to do this for themselves, and some of them would be reluctant to hire an expert to do it for them, because of the costs involved.

This does require a lot of work and time spent doing it, but it is worth the effort, or the costs involved in hiring someone, as the results would mean that you could well dominate the market for your product or service in your local area.

I do hope that by now you can see how targeted web traffic can help your local business to get onto the first page of Google places in your local area.

If you have enjoyed reading this article, and have found it to be of use to you, please feel free to share it with others.

To Find Out how FirstPageOf-Google Can Help to Get Your Business Listed.

Here’s to your success

Wolfgang Bloomfield

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How Google Places; Affect Your Local or National Business

Filed Under: Local Internet Marketing, Uncategorized by Wolfgang — Leave a comment
January 17, 2011

181220090014 300x225 How Google Places; Affect Your Local or National BusinessThis Article Was First Published On FirstPageOf-Google

Please read this article in full, to fully understand the importance of this for your local or National Business.

Whether you are Local Business, or a large National Business, you will need to fully understand how this change will affect your local sales, as it depends on what you decide to do about it, for the future of your company.

Recently Google changed their algorithms in the way that they present search results to the searcher, and it now presents the results on a local basis, presenting local businesses first, even if the searcher does not specify an area, Google can tell where the searcher is based, by the I.P.address of the computer used for the search.

This also works if the search was made on a smart phone, using a system similar to GPS satellite navigation, so if your car breaks down almost any ware in the world, you search on your smart phone for a garage to repair it, and you will get the results for the nearest garages.

The reason that these changes have been made is that Goggle found that 70% of all searches online are looking for a local service, also that people would prefer to buy from local businesses.

But not only that, traditional advertising Yellow Pages, Newspapers, and to some extent T.V. adverts are not working anymore like they used to, as more and more people search on the Internet. It is a fact now that people are spending more time in front of a computer screen than in front of a T.V. set.

These results show up with a balloon on a map showing where the business is based, and also listing the services offered, this only works though if the local business has requested the listing, and it also only works with organic results, not the paid for ads, this is now called Google Places (formally Google Maps).

Luckily for you, many local businesses are slow to do this, mainly because they do not know about it yet, but also because it is a complicated process, and a lot of them are not prepared to pay for an expert to do it for them.

What does this mean for your local or National business? Well if your business has various locations and you have your own website, it is unlikely that your website will show up in the local searches.

I know this as I have checked quite a few National Companies websites in the local searches, and unless the searcher actually puts the website address into the search bar, they definitely don´t show up, but this is not how people search for things.

The way people usually search is by putting a phrase into the search bar such as “UPVC window companies “or “fitted kitchen companies” or they may just put in “UPVC windows” or “Plumbers” and it´s finding out what they put in, as that’s where the money is, you just have to find out by doing some research into it.

If you do nothing about this information, can you imagine what could happen to your local or national business? If only local searches are showing up on the results, and your company is not listed?

This is not going to go away, already 70% of people are looking for services and products online, and it´s getting bigger every day that passes by.

What can be done about it? I believe that this is one of the most exciting changes that Google have made for a long time, giving you the opportunity to take advantage of this new change, by listing all of your local businesses around the country.

Can you imagine the effect that that would have over your competitors? Not only that, but what would it do for your local businesses with the extra sales that you make, and what would it do for your profits?

All that is needed to make these listings is an address that can be written to, a telephone that can be phoned, and a salesperson that can make a visit to the enquirer and this should suffice, so you don´t even need a showroom, if you have someone willing to use their address working for you.

These listings need to be targeted though, what do I mean by that? I would suggest that you have a separate listing for each product category that can be linked to your new local website, which will be part of this strategy.

People like to visit a local website to see what the company has on offer, before they ask for a visit from a salesman, or before they visit the company themselves, not only that with local testimonials and information on it, giving you more credibility, you will also get another bite of the cherry and another listing for it.

So if they are interested in a new Conservatory, and they are taken to that page on your site they can see that you are a specialist in Conservatories, again giving you even more credibility, and likewise for your other categories.

I hope that you can see how powerful this strategy is, and how it could get you more customers, more sales and more profits for your company.

These websites and listings need to be properly optimized though to take full advantage of this opportunity, and to make sure that they show up as one of the first results in the searches.

This is not an easy task as I well know, and unfortunately most website designers know very little about SEO (search engine optimisation) and as a result many websites fair badly in the search results.

This work can be done for you, and there are several companies that have recently been set up to do it, but you will need to know that they know how to do it properly, because there is a lot of work involved and mistakes can easily be made, and they can be costly.

I do hope that this article has been of some value to you, and that you can see that although these changes were made for the benefit of local businesses, that these strategies can also be of benefit for National Companies as well.

Find Out How FirstPageOf-Google Can Help Your Business  Get On The First Page Of Google In Your Local Area.

To your success,

Wolfgang Bloomfield

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First Page Of Google, Article Marketing For Local Business And Why It Helps

Filed Under: Article Writing by Wolfgang — Leave a comment
December 3, 2010

181220090014 300x225 First Page Of Google, Article Marketing For Local Business And Why It HelpsWithout doubt, one of the best ways to get your local business onto the first page of Google is article writing and marketing.

Writing articles and submitting them to the top article directories is without doubt the best way to get your business noticed by Google and the other main search engines.

How does this work, by writing original articles about your particular local trade or profession, and then submitting them to the top article directories, helps your business in several ways.

Firstly The top article directories are very highly ranked by the search engines, and by writing good quality content, that is not copied in any way, will get published in the directories and give you a quality link back to your website or blog, this is called a backlink.

What is a backlink? Well a backlink is a sort of vote for your website or blog, search engines are a little bit like teenagers, who like to follow the most popular person in their school of youth-club, this makes the person that they follow even more popular.

The search engine work in a similar way, but not all backlinks are equal, they have to be relevant to your website or blog, are you beginning to see what I mean? Can you see why it is important to write good quality articles?

As article directories are very highly ranked some of that ranking will rub off to benefit your own rankings, and your site will gradually move up until it will eventually get you to the first page of Google.

There is no easy way to do this way, some people are using article spinners (which is a software tool that can turn one article into 100 different articles), but the articles that a spinner turns out are not good, as they almost unreadable, and the search engines have got wise to this, and are now penalising websites that are using these tricks.

The only way to do this job properly is to do it manually, that way you can make the article informative and interesting for the reader of it; the article should not be like a sales letter, as it won’t get published.

It is a time consuming task, but the better the article is the more chance it has of being picked up and used on other websites, this is quite legal as long as the republished article is left intact and credited to your site with a link, thus producing more linkbacks to your site.

There is also a chance that someone reading your article may even visit your site, again helping your rankings, and maybe even result in a sale or enquiry for you.

I hope that you can now see how article writing and marketing can help you and your local business get onto the first page of Google and the other main search engines.

You can find out more about how to help your site get onto the first page of Google by clicking here.

Here´s to your success,

“Wolfie”

This article was first published on  www.firstpageof-google.com

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First Page Of Google; And How It Can Be The Best Help For Local Business

Filed Under: Local Internet Marketing by Wolfgang — Leave a comment
November 28, 2010

181220090014 300x225 First Page Of Google; And How It Can Be The Best Help For Local BusinessWhy is the first page of Google so important to local businesses and how can it help them?

Many local businesses have had a hard time lately. Lots of high streets all over the western world have empty shops, as lots of businesses have had to close down, due to the economical climate of recent years. This has had the effect of high unemployment and a shortage of money, for everyone that has a physical business.

Traditional forms of local advertising such as Yellow Pages and local newspaper adverts are not working anymore and they are getting more and more expensive because they have had to increase the prices for local businesses, in an attempt to recoup the loss in revenue they have had.

Times are changing, and local businesses are falling behind, as they don´t know what they can do about the current climate. True, some have had their own websites built, only to be disappointed by the results that they have had from them and have wasted a lot of money paying expensive website designers thousands of dollars for flashy websites.

The truth is that it’s just not good enough to have a website built for it only to disappear into cyber space, as 95% of them do, never getting found by the people who are looking for them. The fact is that 70%+ of people now search online to find the services and products that they are looking for, and these people would prefer to buy from a local businesses.

It´s not all bad news though, Google have recognized this and they have done something about it, it´s called Google places. So now when you do a search for a service, they do their best to deliver local results. They even show you where that service is located, by showing you a map, with a little flag on it, this happens even if you don´t specify the area, as Google knows by the I.P. address of the computer searching for it.

Some local businesses are using this service now, and have seen good results from it. The problem though is that the first pages are already filling up fast, and unless local businesses claim their listings fast, whilst there is still time, the first pages will be gone forever.

Why is it so important to get the first page listing? Well it´s a fact with any listing, whether it is for a website, or for Google Places, that most searchers do not look beyond the first page, some may look on the second page, but barely any look at the third page.

Which brings me back to talking about websites that are never found by the people that are looking for them, and the reason for this is, that these websites are not using the power of SEO (search engine optimization) you see if the Google bots (robots that crawl a site to see what it is about) can´t properly understand what the site is about, Google will not present it to the searchers. This is the case for around about 95% of sites out there.

The fact is that local businesses now really have to get a website whether they want one or not, not only do they have to get a website, but it also has to have good on page search engine optimization,  to get found, firstly by the Google bots, and secondly by the searchers who are looking for it.

It´s also a fact that a lot of website designers know little or nothing about SEO, it´s true that they can give you a pretty website, but what’s the use of that if it can’t be found. Not only do you need a website, but you also need it to be on the first page of Google and the other search engines. So what are the choices that you have available to you?

Well you have the choice of learning how to do this for yourself, (if you can fit this into your busy schedule) but you can expect it to take at quite a lot of time for you to learn how to do it, and it will also give you a lot of headaches, and expect to make some mistakes.

Or you could save yourself a lot of work, and use a professional company to do it for you, there are several Internet marketers out there that are offering their services, and some Internet marketers do have the experience to do this sort of work, but choose carefully.

What will this do for your business? I hear you ask, some people have experienced 70% more business within a few months, what will that do for your profits? What if you only get 10 new enquiries a week, well it depends what line of business you are in, but if you are a dentist then I suspect that it will do quite a lot for your business. I don’t want to promise the earth, but it could be 10 new enquiries a day.

Think of the money you would save by not spending on local newspaper ads, and on Yellow pages who promise you nothing at all.

I hope that you can now see the benefits of being on the first page of Google, and that you now understand the importance of it, and how it will help your local business.

If you would like more buyers, more customers and more profit for your Local Business you can find out more here

It´s up to you to decide what to do, but you cannot afford to take this lightly, the Internet and Internet marketing is taking over the way that people look for your services, and the way that people now shop, ignore this at your peril.

If you have enjoyed this article please feel free to share with your friends, they might also benefit from it.

Here’s to your success,

“Wolfie”

This article was first published on  www.firstpageof-google.com

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5 Good Reasons For Being Your Own Boss

Filed Under: Article Writing, eBay Marketing, Local Internet Marketing by Wolfgang — Leave a comment
May 21, 2010

181220090012 300x225 5 Good Reasons For Being Your Own BossThere are loads of people these days that are having difficulty finding a job. This is affecting more and more people every day, and it´s happening all over the world.

So, people are beginning to look to the internet to find the solution to this problem and to help them make money online. It is without doubt the best way to work from home.

Now, some people are having a hard time making up their minds about whether to start their own internet business, and how to go about it, so this article is going to give you the confidence and motivation you need to be your own boss and start making money on the internet. Here are 5 things that are great about being your own boss.

1. You are in control. By being self employed, you won’t ever have to be anxious or worry about being paid off or fired again. You are in charge of your own destiny. This is perhaps the most important aspect of all.

Sack your boss here

2. You choose when you work, how long you work and so on. Being the boss you will have the motivation to work hard, to get the results you need. No one will be looking over your shoulder telling you what to do or when to do it. With you being in charge, you get to do it in your own time. Just remember though that you will have to put the work into your business if you want it to be profitable. But you are your own boss so can do it when you are available to do it, even in the middle of the night if that’s when you want to.

3. The best part of working for yourself is having more time with your family. You can work more or less around your family, so that you still have plenty of time to enjoy them. This is something that too many people don’t get enough time to do, and it is very important. So when you work from home, and when you want to take a break or have a holiday this won’t be a problem for you anymore, providing of course that you earn the money to do it.

4. Another thing that not many people get the chance to do enough of is take time for themselves, such as time for a hobby or going on vacation. The beauty of making money on the internet is that it allows you to decide when and where you work. You can work anywhere in the world, providing that you can get an Internet connection. You do not have to get permission for your holiday from your boss anymore. You can just one day decide that you are going to go on vacation and then do it.

5. Flexibility is a big reason why self employment is great. You have to put effort into your business, but not everyone has the time to do it during the day. This doesn’t matter when you work from home because you can work as your timetable allows. Too many people don’t have enough time already, but your own internet business gives you the money you need to free your time.

These are certainly not all of the things that are great about self employment, but they are the main ones. So, if you want to work from home, then don’t let anything or anyone stop you. Because if you do, you will never have the freedom to do what you want, when you want to do it, the flexibility to be where you want, and work when you want. Don’t leave your destiny in someone else’s hands, be your own boss!

To your success,

“Wolfie”

Would you like to sack your boss?
Find out how here

Footnote.

You will find a wealth of information on the pages of this blog, so explore it at your leisure, but remember information without action from you, is absolutely useless. This is why people fail.

What do I mean by taking action? Well it is important for you to do something every day in order for you to move forward in your business, on these pages there are all the tools that you will ever need for your Internet business to succeed, even if you are a complete newbie and have no idea what html or SEO is, you will learn fast and lot of them are absolutely FREE!

There is also a lot of training programs again some are free but some are also paid programs, the paid programs all come with 100% money back guarantee, if they do not perform as you expected, you will get your money back with no questions asked.

Click on the different ads, take the free ones and consider the paid for ones as well, and start to take action today remember action = RESULTS, no action = ABSOLUTLY NOTHING.

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